Avocados From Mexico Displaying New TV Spots at PMA Fresh Summit 2013


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Wed. October 16th, 2013 - by Sarah Hoxie

<p> Avocados From Mexico (Booth #2249) will showcase the largest marketing program in the brand’s history at the 2013 PMA Fresh Summit Expo. The new national campaign kicks-off with a month-long integrated promotion that runs during Major League Baseball playoffs. The Avocado All-Stars promotion is an integrated campaign including TV, print and digital advertising, in-store signage, and a full promotional program, according to a press release.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> PMA attendees who stop by the Avocados From Mexico booth can meet the new team and learn more about marketing and promotions, in-store merchandising, and more scheduled for 2014.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> Booth visitors can see the new Avocado From Mexico TV spots and preview football season plans, while enjoying recipes that take avocados from occasional treat to an everyday essential. In addition, Miss Ava Cado, the colorful and glamorous ambassador of Avocados From Mexico, will be at the booth all weekend for free photos with attendees. Those who “flash their smile” will also receive free New Orleans-style beads.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> Avocados From Mexico is sponsoring the General Session Breakfast at PMA on Saturday, October 19, to highlight the brand’s new positioning and vision.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>From 10:00 AM to 5:00 PM on Saturday to Sunday, Avocados From Mexico’s itinerary will include a Custom Guacamole Bar, featuring Pico de Gallo (onions, cilantro, jalapeño, tomato, lime), roasted pepita seeds, cotija cheese, Cajun shrimp, and salsa picante. In addition, there will be Live Ongoing Cooking Demonstrations and Food Samples, with Avocado Sliders on Hawaiian King Rolls with Caramelized Onions &amp; Pulled Pork on Saturday and New Orleans-inspired Cajun Smoked Sausage Corn Tacos with Avocado on Sunday.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">At 11:00 AM on Saturday only, there will be an Avocados From Mexico booth ribbon cutting. And don’t forget about the free photo with Miss Ava Cado from 10:00 AM to 4:00 PM!</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Be sure to catch the new TV spots from Avocados From Mexico at booth #2249!</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://www.theamazingavocado.com" target="_new"> Avocados From Mexico </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">