<p>Baloian Farms is debuting a high graphic merchandising bin for hard squash this winter. With this new bin design, the company will provide a single merchandising source that will display various varieties of hard squash in an easy-to-access location on the retail floor while making retail ordering and store merchandising more efficient. </p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p>“We wanted to create an easy merchandising solution that reduces labor in the store, but also prompts purchase for consumers,” said Richard Cowden, Salesman for Baloian Farms. Cowden noted, “A free standing display helps catch the eye of consumers and draw them into a display.”</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p>Large, colorful images of each squash variety on the bins will help consumers easily identify the products. These images will occupy the entire bin, offering a standout component on the floor, according to a press release. Heritage Paper, the company who printed the bin cover, is helping Baloian Farms enhance its brand image and boost market share by providing the latest in digital printing.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p>The newly designed bin was created with the retailers in mind. “Since the bin is a free standing floor unit that houses all of the varieties, it will help the retailers save both time and labor since there will no longer be a need to shelve and restock the individual products,” Cowden remarked.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p>The merchandising bins are a part of Baloian Farms strategic marketing plans to add more value to its line of produce by focusing on the consumer's purchasing behaviors.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href=" http://www.baloianfarms.com/index.htm" target="_new"> Baloian Farms </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding">
