CHELAN, WA - The inaugural National SugarBee® Apple Day is coming up, and you can bet we will be celebrating! The SugarBee® team has unveiled the launch of the national holiday, inviting consumers to honor this famed variety and the work it takes to bring it to market.
“We are thrilled to launch the first National SugarBee Apple Day and encourage everyone to take part in the festivities,” said Julie DeJarnatt, SugarBee Director of Brand Strategy. “SugarBee Apples are incredibly rewarding to grow and a delight to eat, and they highlight the importance of honeybees in our food system. We hope everyone can enjoy a taste of SugarBee on May 20!”
According to a recent press release, SugarBee growers are encouraging everyone to enjoy a SugarBee apple and share their experience on social media using the hashtag #SugarBeeAppleDay.
Not only is this a chance for apple enthusiasts nationwide to come together and celebrate this special apple, but it also presents the opportunity to honor the hard work of pollinators as well. As the company explained, honeybees are not only a key contributor to natural ecosystem functions, but they are the most important species of pollinator across the globe. Honeybees pollinate 80 percent of all flowering plants, including more than 130 types of fruits and vegetables. After all, the SugarBee apple is a unique variety that was discovered by accident when a honeybee transferred pollen from an unknown apple variety to a Honeycrisp apple blossom.
Click here to read more about this beloved variety and the ways you can celebrate National SugarBee® Apple Day on May 20.
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