Ciruli Brothers and Sunnyside Packing Company Joint Sales and Marketing Venture


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Fri. March 29th, 2013

<p style="text-indent:0px; line-height:12px;"><span style="font-weight:bold;line-height:130%"> Nogales, AZ</span><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">By Jordan Okumura</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>04.01.13</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><img src="https://cdn.andnowuknow.com/legacyWriterImages/ciruli-april-1-2013-cropped.jpg" alt="march 29 2013" />Ciruli Brothers, LLC and Sunnyside Packing Company have come together in a sales and marketing partnership that represents the most integrated, year-round, grower-shipper-packer operation in the western U.S., according to a press release. </p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><img class="small-cropped-image" src="https://cdn.andnowuknow.com/legacySmallCroppedImages/chris-cirruli.jpg" alt="march 29 2013" />Ciruli Brothers COO, Chris Ciruli, states, “The companies’ combined strength in California and Mexico will allow customers to benefit from fresh, quality products 365 days per year.” This partnership also enables the companies to provide large scale distribution capabilities across the U.S. and Canada, with shipping points in California, Arizona and Texas. </p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>The Sunnyside-Ciruli partnership offers a distinctive opportunity in the sense that both companies will be vertically integrated, enabling them to control all aspects of the operation, from the growing, packing to the marketing. </p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Sunnyside Packing Co.’s General Manager Todd Hirasuna, “partnering with Ciruli Brothers provided us the perfect opportunity to become a year-round supplier with a company that believes in doing business the same way we do; by providing superior quality coupled with unsurpassed customer service in the most upstanding and ethical manner.”<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> <img class="small-cropped-image" src="https://cdn.andnowuknow.com/legacySmallCroppedImages/chuck-ciruli-headshot.jpg" alt="march 29 2013" />Ciruli Brothers CEO Chuck Ciruli III, notes, "We couldn’t be more excited to join forces with Sunnyside Packing. The friendship between our families dates back to the 1970s, and with both companies bringing over 3 generations of growing experience, it felt like a natural fit because our visions are very much aligned.” Hirasuna also adds that “as multi-generational companies, we are fortunate to have impeccable role models who laid a solid foundation that we can collectively stand on.”</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Congrats are in order, to both innovative companies!</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://www.cirulibrothers.com" target="_new">Ciruli Brothers</a></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">