Reedley, California-based DJ Forry is set to release its new Forry’s Finest™ Sweet Bursts™ pomegranate arils. First shipments of the Sweet Bursts™ will begin on Friday in a new two serving tub package configuration.
“Growing Sales…Delivering Innovation; that’s the promise we make to our retail and wholesale customers. We believe that in order to accomplish that goal, we must continue to bring new ideas to the marketplace” said Vice President, John Forry. “Over the last year, we’ve released multiple offerings in new stand-up handled pouches that offer efficiencies for retailers and consumers alike, we believe that our new Sweet Bursts™ arils represent a natural extension to our current lineup.”
The year-round offering is packaged in a separately sealed two serving tub providing a "now and later, or home and away approach" for consumers enjoyment, according to a press release.
Vice President of Marketing, Ray England, stated, “The tagline on each of our consumer packages reads; Nourish your family with every bite. We believe that our preservative free 100% natural Sweet Bursts™ pomegranate arils live up to that promise; so much so that we’ve made a commitment to offer Sweet Bursts™ year round.” Mr. England, continued, “Why limit the consumption of such a superior snack to four or five months of the year? We believe that consumers should have the opportunity to nourish their families with fresh healthy snacks whenever they want and we can help with that goal through offering our arils 365 day a year.”Sweet Bursts™ join the Forry’s Finest™ portfolio with items that include stand-up pouch offerings for California grapes, cherries and stone fruit.
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