OVIEDO, FL - As Duda Farm Fresh Foods marks a century of innovation in celery production, it also celebrates its membership in the Southeast Produce Council (SEPC) for the last 27 years. Since 1999, the company watched SEPC flourish. Now, as it prepares to attend the upcoming Southern Exposure, February 26—March 2, the time to showcase its legacy of sustainable growth and family farming is more pertinent than ever.
“Duda Farm Fresh Foods is proud of our Florida roots—something we have in common with SEPC. We were an early supporter of SEPC, recognizing the council’s potential to connect growers, retailers, and industry partners across the region in a meaningful and collaborative way,” shared Nichole Towell, Senior Director of Marketing and Innovation, Duda Farm Fresh Foods. “Over the years, Duda team members have volunteered, served, sponsored, and mentored through SEPC initiatives, reinforcing a partnership built on trust and shared purpose. As Duda celebrates 100 years, its legacy within SEPC is a reflection of its legacy within the produce industry itself: steadfast leadership, a commitment to doing things the right way, and a genuine dedication to helping the industry thrive for generations to come.”
Duda stressed that its customers in the Southeast have been a vital part of its growth, and one of the reasons the company looks forward to attending each year.
“A critical priority at every show is to gain insights from buyers and industry peers, whether about consumer trends, sustainability expectations, or operational challenges that help us shape the products and services we offer, ensuring Duda remains a forward-thinking and trusted partner,” Nichole added. “We also look forward to sharing our flavor-first innovation and connecting with partners on what’s next in terms of new product opportunities, packaging advancements, and category insights that support growth at retail and foodservice.”
Duda’s category expertise can’t be overstated. For 100 years, the company reinvented what celery could be, creating the crisp, sweet varieties we know today.
“From pioneering growing practices to setting industry standards, our family's legacy is rooted in innovation and a passion for better-tasting celery,” Nichole said.
Duda remains committed to delivering its customers a strong partnership value that includes:
- Proprietary celery varieties that deliver the crispness and sweetness consumers crave — meaning better flavor, stronger repeat purchases, and higher category performance for our retail partners.
- A comprehensive approach to consumer marketing that ensures our products and brand are known nationwide by shoppers.
- National growing operations and year-round availability, ensuring consistent quality and dependable delivery — reducing risk and keeping your shelves fully stocked, no matter the season.
- Value-added snacking innovation and sustainable packaging solutions that drives category growth.
You’ll want to learn more from the team at the show, so be sure to mark booth #107 as a must-visit.
Companies in this Story
Duda Farm Fresh Foods Inc
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