NOGALES, AZ - This time of year marks a turning point in our lives—changes in the weather, in our daily lives, and in produce growing seasons. The Fresh Produce Association of the Americas (FPAA) will celebrate this change in the season with its 51st Annual Fall Nogales Fresh Produce Convention and Golf Tournament. Slated for November 7-9, the event will take place at the Tubac Golf Resort in Arizona. One of the event’s highlights will be Keynote Speaker Rick Stein, Vice President of Fresh Foods at the Food Marketing Institute, who will speak to the Power of Produce.
“If you’ve never seen Rick Stein talk about the Power of Produce, you are missing a fascinating and enlightening discussion,” said Lance Jungmeyer, President. “Rick brings so much passion to the data, and he really helps people understand the trends that are about to impact the produce department. If you are wondering how to position your company and your products, this presentation will be very insightful.”
According to a press release, Stein has worked as an executive in retail for over 20 years, leading marketing, merchandising, and operating sectors for several companies. He will kick off the FPAA’s Convention with his speech on the Power of Produce, which will touch on new and evolving issues in the industry. The event celebrates another season of fresh produce traveling from Mexico to the U.S. via the port of Nogales.
In addition to Stein’s speech, the event will feature a segment called Fresh Produce Story Teller, which touches on the lives of three industry leaders. There will also be a hot topics panel moderated by Chris Ciruli of Ciruli Brothers, featuring Tom Stenzel of United Fresh, Ron LeMaire of CPMA, and many more. On the second day, attendees will celebrate the Pillars of the FPAA awards ceremony, in which industry volunteers and innovators will be honored by the association. This segment will take place during the Convention Gala featuring a sit-down dinner, dancing, and a presentation from the Salad Bar Program. The golf tournament will be split between the second and third days of the event, wrapped up by lunch and an award presentation.
The 2019 Fresh Produce Convention and Golf Tournament is already looking to exceed everyone’s expectations. For more of the latest news in produce, keep reading us at ANUK.
