Fyffes Joins the Fight Against Pancreatic Cancer at PurpleStride New York
- by Alexis Schreiber
CORAL GABLES, FL - Fyffes fights for a crucial cause for many people. The produce importer and distributor supported thousands by donating more than 2,500 bananas to participants who walked to end pancreatic cancer, at this year's PurpleStride New York City at Brooklyn’s Prospect Park.
The 5K community event is aimed at promoting awareness and raising funds for the fight against pancreatic cancer. It was hosted by the Pancreatic Cancer Action Network (PanCAN) New York City Affiliate.
“Fyffes is committed to recognizing and supporting community members who are inspiring change and making a difference in the lives of others,” said Marion Tabard, VP of Marketing for Fyffes North America. “We are honored to be able to support PurpleStride and its incredible community of survivors, families, loved ones, researchers, and more who are working tirelessly to bring awareness and change the future of this deadly disease.”
According to the company’s press release, pancreatic cancer is the third leading cause of cancer-related deaths in the U.S. with a five-year survival rate of just nine percent. Funds raised through PurpleStride support critical pancreatic cancer research as well as PanCANs clinical initiatives and patient services, including Know Your Tumor ®, Precision Promise SM, Clinical Trial Finder, and the Patient Registry.
“We’re so appreciative of our sponsor Fyffes for donating fresh bananas to all our participants,” said Elite Rubin, Event Experience Chair, PurpleStride New York City. “Funds raised through this event support critical pancreatic cancer research as well as the Pancreatic Cancer Action Network’s clinical initiatives and patient services.”
Providing fresh produce since 1888, Fyffes partnered with PurpleStride as part of the company’s “Fuel with Fyffes” initiative, which is focused on inspiring, empowering, and encouraging people's will to create a better future.
For updates on Fyffes and PurpleStride's partnership, keep reading AndNowUKnow.