Giumarra Companies' Gary Caloroso Talks Apple, Persimmon, and Avocado Categories at Global Produce & Floral Show

Sponsored Message
Water For All Learn More

Mon. November 20th, 2023 - by Melissa De Leon Chavez

ANAHEIM, CA - If you’re still riding the high from the 2023 Global Produce & Floral Show, we’ve got the coverage to keep up the momentum. In an exclusive interview with Giumarra Companies, we learned about the provider’s bevy of fall items and how it continues to innovate across multiple categories.

Gary Caloroso, Regional Business Development Director, Giumarra Companies

“We have a proprietary yellow apple called Lemonade™. We're the only ones that have that in the United States. It's so exciting. We're now growing in Washington and Pennsylvania,” commented Gary Caloroso, Regional Business Development Director.

The brightness of the yellow apple helps break up displays in the apple department, something I’ve seen in action! It’s a key way to intrigue consumers while they’re perusing the perimeter of the store.

“We actually get pings from consumers asking where they can buy Lemonade apples and that's really great for our retail customers,” Gary added.

In addition to its Lemonade program, Giumarra Companies also has a persimmon program that’s on the rise, with its Fuyu variety and Do You Fuyu™ slogan.

Giumarra Companies offers a unique yellow apple, Lemonade™, which is great for color breaks in produce department displays

“We're very proud of our year-round avocado program, [and we’re] one of the largest suppliers of avocados in the United States,” Gary noted, taking into account the importance of the company’s Fair Trade certification.

To learn more from the man himself, watch our exclusive video above.

Keep reading ANUK for what’s next in the world of fresh.

Giumarra Companies