Good Foods Celebrates Cinco de Mayo with "Big Flavor" Campaign

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Mon. May 3rd, 2021 - by Lilian Diep

PLEASANT PRAIRIE, WI - Cinco de Mayo is just days away, and a delicious feast full of Mexican cuisine is on nearly every shopper’s mind. In celebration of this festive holiday, Good Foods has launched its Big Flavor campaign, which promotes its guacamole line, Avocado Salsa, and Plant-Based Queso Style Dip.

Mandy Bottomlee, Director of Content Marketing, Good Foods Group“We want shoppers celebrating Cinco de Mayo with ‘Big Flavor,'” said Mandy Bottomlee, Director of Content Marketing. “Our campaign efforts are focused on promoting our brand as the one-stop-shop for all Cinco de Mayo snacking needs.”

Good Foods is utilizing a fully integrated marketing campaign to position itself as the premier destination for Cinco de Mayo snacking, according to a company release, implementing strategies such as influencer partnerships, social media, advertisements, promotions, and giveaways to draw shoppers’ attention in stores.

As part of the campaign, shoppers will be able to participate in a multi-brand giveaway to win over $1,000 in prizes and products from brands including Nosotros Tequila, Kevin's Natural Foods, and more.

Shoppers who are unable to make purchases in store can use Good Foods’ new e-commerce platform to order bundles of delicious dips straight to their doors.

Cinco de Mayo and big flavors go hand-in-hand, so bring that flavor to your aisles with Good Foods’ mouthwatering line of dips.

Keep reading AndNowUKnow as we report on all of the latest new products in the industry.

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