G&R Farms' Walt Dasher Discusses Plans for Upcoming Southeast Produce Council's Southern Exposure

Wed. February 23rd, 2022 - by Peggy Packer

GLENVILLE, GA - The industry is abuzz with excitement and anticipation for the Southeast Produce Council’s Southern Exposure this year, and industry leaders aren’t waiting to hit the show floor to share their enthusiasm for the long-awaited event. Gracing booth #1019 will be G&R Farms, and the supplier has much to share come March 3–5.

Walt Dasher, Vice President, G&R Farms“Whenever we get to spend time with our customers and our peers, it’s not just good for business, it’s good for the soul,” says Vice President Walt Dasher. “The past two years haven’t given us enough chances to share ideas, talk through challenges, and explore new opportunities. Trade shows have always been an opportunity to catch up and break bread, but also to learn. It’s a source of inspiration for business growth.”

As the supplier is right on the heels of its Vidalia® onion season, with only about 4–6 weeks left until harvest, Southern Exposure comes at a great time for buyers to discuss merchandising and the condition of the crop.

G&R Farms will be highlighting its key merchandising and promotional programs, including its Growing America’s Farmers program, at Southern Exposure

“We welcome all buyers to talk with us about their sweet onion programs,” Walt adds. “Sweet onions make up over 30 percent of the onion category and finding the right mix of packaging and promotion is critical to optimizing category revenue. We’d love to talk about in-store and omnichannel programming and how we can help drive sales for today’s evolving shoppers both in-store and online.”

In addition to its robust sweet onion program, G&R Farms will also be highlighting its key merchandising and promotional programs, including its signature Growing America’s Farmers program, which provides scholarships to Future Farmers of America (FFA) students pursuing careers in production agriculture.

The Growing America's Farmers program, which the company invites both buyers and suppliers to participate in, provides scholarships to Future Farmers of America students pursuing careers in production agriculture

“Our Growing America’s Farmers program is critical to the future of agriculture and food production. We welcome other suppliers, not just buyers, to join us in the program,” explains Walt. “Today, less than 2 percent of the population produces all of the United States’ food, and our farmers are getting older. We need to support and cultivate the next generation of producers. To date, more than a dozen regional and national retailers have backed the program, and we’ve helped raise over $250,000 for scholarships and grants.”

To see what else the onion supplier has in store for the industry, take a stroll by booth #1019 as you explore the show floor!

AndNowUKnow will keep bringing you more updates as we approach this year’s Southern Exposure, so stay tuned.

G&R Farms