RIVERHEAD, NY - Hapco Farms’ Fresh from the Start™ brand is now shipping its Eastern Cauliflower and expectations are running high for this recently expanded program.
From now through mid-October, Fresh from the Start™ anticipates shipping 100,000 cases or over 1.2 million heads of cauliflower, according to a press release.
Based on demand, the growing acreage has expanded this season. The company’s Eastern Cauliflower is pulled from 400 acres in Canada.
“Like our Maine Broccoli program, retailers in the East benefit from our Eastern Cauliflower because the product can go from the field to the DC in 24 hours,” said Eric Scannelli, Senior Vice President of Sales and Marketing.
Both 9ct and 12ct boxes are available. All product is pre-cooled and inspected at the field and cooler level.
Fresh from the Start™ offers a wide variety of fruits and vegetables year-round, in addition to its Maine Broccoli and Eastern Cauliflower.
