PORTERVILLE, CA - News of a strategic supply-side expansion recently came across our desks. Homegrown Organic Farms (HGO) opened a new loading location for its import berry program in McAllen, Texas, which will begin operating in November.
"Our growth in the import berry program aligns with our long-term vision. The addition of McAllen enables us to serve our customers more efficiently while upholding our commitment to sustainability and delivering high-quality, fresh produce year-round," shared Scott Mabs, Chief Executive Officer.
The McAllen location will reduce transportation time by two days compared to West Coast locations, ensuring fresher fruit for customers while lowering the company's environmental impact through reduced trucking emissions, a press release stated.
In addition to the new Texas location, Homegrown Organic Farms will continue to offer loading from Kingsburg and Los Angeles, California. The company’s import berry program includes organic and conventional blueberries and blackberries sourced from Mexico and Chile.
"Expanding into McAllen strengthens our supply chain and enhances our ability to deliver fresher berries to our customers," said Stephen Paul, Deciduous Category Director.
Leading the company’s import programs is Jacob Gracia, Imports Category Manager. He brings over 20 years of experience in the produce industry and has played a key role in building long-term global partnerships.
"Jacob’s industry experience is a tremendous asset to our team. He’s helping us expand our import programs while ensuring we deliver exceptional quality," added Paul.
This season, Homegrown Organic Farms will introduce the Erendira blackberry variety from Mexico, known for its superior taste and quality. Blueberries from Mexico and Chile will be available in both organic and conventional offerings. The import season is expected to pick up in early November and continue through the end of the year.
Import blueberries will be offered in 6 oz pints and 18 oz clamshells, while blackberries will be available in 6 oz and 12 oz clamshells. All import berries can be loaded from McAllen, TX, or Kingsburg, CA, facilities.
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