International Fresh Produce Association Prepares to Launch January 3, 2022


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Wed. December 15th, 2021 - by Anne Allen

WASHINGTON, DC - Announced in March of this year, and officially confirmed in October, the International Fresh Produce Association (IFPA) is finally set to launch January 3, 2022.

According to an email blast sent to the industry this morning, the association is eager to serve the fresh produce and floral supply chains and can’t wait to spark a vibrant future for the industry as a whole.

The email included links to becoming an IFPA member and how the association will grow it members’ prosperity. If interested, please click here.

Planning ahead is important, too, as the association will have events such as the Global Produce & Floral Show, The BrandStorm Conference, the Foodservice Conference, and more to watch out for.

Our previous coverage of the trade show indicates the goals the official merger of the Produce Marketing Association and United Fresh Produce Association has outlined for IFPA.

We’re excited for the official launch and can’t wait to see what’s next!

International Fresh Produce Association