MONTEREY, CA - When you're crafting a new product, you've got to keep this in mind: Is it convenient to use? The answer is a resounding yes for the latest debut from Fresh Solutions Network® and its Side Delights® brand.
"We’re showcasing a brand-new innovative line called Amazables!®, and it is a Russet potato," begins Kathleen Triou, President and Chief Executive Officer. "It is packaged in a proprietary film that actually shrinks around the potato in the microwave. The film has a metal substrate to it, so it crisps up the skin of the potato just like an oven-baked potato."
Kathleen also notes the difference that a good partnership can make when debuting a new item at retail.
"We’ve partnered with the good folks at Lighthouse Sauces and Dressings and we created two custom sauces for this Amazables! One is a Buffalo Ranch. The other one is a Loaded Baked Potato with lots of bacon," she says.
Both of the sauces are shelf-stable, gluten-free, and delicious to boot.
The portion-controlled, recyclable packaging is going to make Amazables! a must-have in the produce department—and wherever you can cross-merchandise it.
"We’re super excited to launch this into the industry, and we know that this is going to be a great line to really help propel fresh potatoes at retail," Kathleen concludes.
See our exclusive video above for more details!
Companies in this Story
Fresh Solutions Network
Fresh Solutions Network, LLC® is the exclusive supplier of the Side Delights® brand of fresh potatoes and onions. We are…