Kingston Fresh Expands Melon Program


Sponsored Message
Water For All Learn More

Fri. June 6th, 2014 - by Jordan Okumura-Wright

<p>Kingston Fresh has expanded its strategic sourcing partnerships within the Mississippi and Georgia region with established watermelon and cantaloupe growers. This will allow Kingston to <B>increase its available melon volumes</b> through the increased summer production, and allow the company to better serve its customer base on the eastern seaboard, according to a press release.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Kingston President, Ken Nabal, explained, “The dynamics of the domestic melon category continues to evolve each season. The shrinking truck capacity in Arizona combined with the serious water issues in California has forced us to look to the east to maintain consistency in the category. Whether it's Athena Cantaloupe, Seedless Mini Watermelons or the western-type Harper variety Cantaloupe now being grown in the east, we have experienced significant interest in promotional opportunities within our customer base.”</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>David O. Kingston, CEO, commented, “We remain steadfast in our expansion plans at Kingston, particularly in growing our footprint within the melon category.” In recent years, <B> Kingston has aggressively added to its product line </b>, and the eastern melon production from Mississippi and Georgia should compliment the company’s western production nicely.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://www.kingstonfresh.com" target="_new"> Kingston Fresh </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">