LGS Specialty Sales Reports Strong Moroccan W. Murcott Season
- by Melissa De Leon Chavez
NEW ROCHELLE, NY - All good things must come to an end, but luckily for us in produce, there’s always another season right around the corner. With a successful Moroccan clementine season behind it, LGS Specialty Sales is now predicting a robust W. Murcotts season up ahead. LGS is currently expecting a steady supply of W. Murcotts through the end of April.
“For nearly 30 years, LGS has sought the best growing regions that meet a rigorous set of standards to provide the best fruits to the U.S year-round,” said Luke Sears, President and Founder. “The fruit we import from Morocco, along with other countries, meets all ‘Darling specs’ for the highest quality in color, flavor, and overall crop health. The W. Murcott originated in Morocco and is also referred to as a Nadorcott.”
Born from Morocco’s dry summer and wet winter climate, Murcotts have a bright color, and rich, sweet flavor, according to a press release. Sears noted that the addition of the W. Murcott season allows LGS to offer shoppers enough supply to meet a growing demand of easy-peel citrus.
“It has been a smooth transition from our early winter Moroccan clementine crop as the Murcotts are anticipated to produce 20% more volume this year,” added Sears.
LGS inspectors monitor the crop throughout the season to make sure it meets the company’s Darling brand standards and maintain quality control. The company said its advisors are currently making the rounds to its off-season citrus farms and observing and advising on growing practices that improve product taste and yield.
Moroccan W. Murcotts are available in 2 lb, 3 lb, and 5 lb bags or 5 lb boxes and can be ordered by retailers now! Make sure to hop on your chance to offer this beauties before the season wraps up in the end of April.