SANTA PAULA, CA - What you can do when life hands you lemons has gone way past lemonade, and Limoneira intends to educate everyone on how during its Lemonicious Month.
According to John Chamberlain, Director of Marketing, the company is teaming up with Sweet Tomatoes and Souplantation to highlight the possibilities of citrus.
"Limoneira Company supplies us with such a beautiful crop and we are grateful for their partnership that has developed over the years of using their product," Susan Mille Hoffman, Vice President of Purchasing for Garden Fresh, said. “Their commitment to freshness fits perfect with our passion to serving our guest the freshest produce.”
Limoneira’s fresh produce will be featured in Souplantation’s Bleu Cheese & Spiced Pecan Lemon Salad, as well as its Tangy Lemon Muffins and Creamy Lemon and Asparagus Pasta. And any foodservice company or restaurant can tap in to this kind of Limoneira promotion, John tells me.
“Limoneira has an annual promotional calendar and we can customize promotions for our food service customers,” he said. “If our food service accounts are interested, they can contact their account reps and ask to be included Limoneira promotions.”
The promotion goes beyond the creative aspect of what can be done with lemons, table top cards will also be featured in the restaurants where the promotions are taking place.
This Lemonicious Month will continue through the end of April in any Souplantation or Sweet Tomatoes restaurant. While there anyone who indulges in a Limoneira lemon-featured menu item can be entered to win a new Apple iPad, as well as being featured in a video and press release distributed to thousands.
To qualify:
- Take a picture of your receipt.
- Log on and like Limoneira’s Facebook
- Upload your photo.
So remember, when life gives you lemons, you have many more options than lemonade.
