LIV Organic Produce Welcomes Ken Rutledge to the Sales and Grower Relations Team
- by Jordan Okumura
LAGUNA NIGUEL, CA - Some companies simply ride the waves of change. Others make them. With organics on a skyward trajectory, LIV Organic Produce is one of those key operations making waves this year as it invests in its key categories and evolution with the introduction of a new member to its forward-thinking and innovative Sales and Grower Relations team, industry veteran Ken Rutledge.
“I am very excited to be a part of the team at LIV Organic Produce,” Ken tells me, diving into his goals. “The main priority in this position will be planning, designing, and implementing a strategy to expand organic farming and packing opportunities in the Pacific Northwest, beginning in Washington. This incredible investment will allow LIV Organics to continue to enhance year-round supplies of onions and potatoes for our customers."
In Ken’s new role, he will oversee grower relations for onions and potatoes and so much more.
One of the greatest motivations for joining the LIV Organics team for Ken was the company’s commitment to strong relationships with its growers.
“Relationships are critical to any business’ success, and LIV Organic understands this,” Ken reflects. “There are great things in the works, and I can’t imagine growing my career anywhere else but with LIV Organic Produce."
And, the feeling is mutual. With passion to rival the most driven in the industry, Ken not only aligns with the company’s values, but has a keen eye for the strategic evolution that LIV Organic is looking for.
“We are incredibly excited to welcome Ken onboard. His knowledge and expertise in organic potatoes and onions further exemplify LIV Organic’s commitment to the future of our vertically integrated growth,” Co-Founder Anthony Innocenti shares.
Ken brings nearly a decade to his role with LIV Organic, cultivating his knowledge with companies from Wong Potatoes and Chin Farms to CSS Farms in Pasco, Washington.
“My experiences in the industry so far have been invaluable, and I have learned how large and small companies work to impact the industry throughout the world,” Ken says. “Now, I have the amazing opportunity to jump in with a young and nimble company that I am sure is ready to do some really great things in the fresh produce space, and I am excited to be a part of it all.”
With the times a-changing, companies must follow suit in order to thrive and LIV Organic Produce is riding a full-scale wave of change as it maps out a future primed for success.