IMMOKALEE, FL - With the organic purpose honed in on conscious consuming, it makes sense this would extend to packaging as well. As the Organic Produce Summit (OPS) approaches, Lipman Family Farms will be showcasing new offerings housing its organic items to accomplish a complete package—pun intended—of sustainability.
“The pack includes an eco-friendly band wrap intended to replace traditional plastic flow wrap trays for organic cucumbers. This plastic-free packaging solution is environmentally responsible and fully recyclable, aligning with sustainable practices,” Morgan Stuckert, Marketing and Communications Manager, shares. “Its design incorporates a tension wrap mechanism that securely holds the organic cucumbers in place, ensuring they remain stable and undamaged on the shelf. The packaging not only prioritizes functionality and sustainability, but also enhances the product's presentation with an attractive, eye-catching appearance.”
The new packs are available for a variety of products, including organic cucumbers and long crinkle peppers. Designed to accommodate different customer preferences and needs, Lipman also offers custom pack options, allowing for flexibility in packaging solutions tailored to specific requirements.
So, whether a retailer is interested in the existing offerings or has unique product specifications, the company’s customizable packaging ensures an attractive and sustainable presentation.
“Lipman values the OPS because it allows us to forge strategic partnerships with organic growers, retailers, and industry leaders. OPS not only keeps us informed about the latest market trends and consumer preferences, but also provides a platform to showcase Lipman's commitment to sustainable farming practices and innovative organic produce solutions,” Morgan said of the upcoming show. “This event is integral to our mission of delivering high-quality, environmentally responsible products to our customers and reinforcing our leadership in the organic produce sector.”
Sixty-six percent of U.S. consumers—and 80 percent of young U.S. adults (ages 18-34)—are willing to pay more for sustainable products versus less sustainable competitors, according to Sustainable Brands. This, Morgan shares, showcases the growing consumer preference for environmentally responsible choices, which these new packaging solutions support.
“There is significant growth potential in the organic food and beverages market. According to Spherical Insights, the global organic food and beverages market was valued at USD 227.45 billion in 2023. Statista estimates that this market will nearly double by 2026, reaching 437.4 percent. This rapid expansion underscores the increasing consumer demand for organic products and aligns with Lipman's mission to provide high-quality organic produce to retailers, supporting sustainable and healthy food choices for a growing market,” she concludes.
Don’t miss a chance to see how these offerings can adapt to your shelves and displays. Be sure to swing by booth #800 when in Monterey, California, next week.
