CHELSEA, MA - Expansion is afoot for Morning Kiss Organic. The grower recently announced its expanded organic melon program, now sourcing fruit from Mexico, California, and the exciting addition of North Carolina. This summer, Morning Kiss Organic presents promotional opportunities for retailers during the months of July and August.
"Prepare to indulge in the essence of summer," says Nelly Czajkowski, Sales Manager. "Organic melons are a perfect addition to any summer retail display, providing a delicious way to boost sales in the organic category. We've witnessed a significant surge in demand for organic melons, and our growers have admirably expanded the selection."
Morning Kiss Organic is bringing back a new label option, featuring a scannable UPC for seamless organic verification at checkout. These labels, adorned with the new Morning Kiss Organic logo, are designed to remain securely attached to the fruit, even amidst changing temperatures.
"With the growing trend of self-checkout, we wanted to offer our customers a reliable scanning option, ensuring confidence in their organic purchases," adds Czajkowski.
According to a press release, Morning Kiss Organic is also excited to launch a strategic partnership with a North Carolina-based grower, enhancing its summer offerings with East Coast-grown organic mini seedless watermelons. They will be available from the end of June through the beginning of August.
This collaboration underscores Morning Kiss Organic’s dedication to sourcing from regional partners whenever possible, ensuring freshness, sustainability, and support for local farming communities.
"By partnering with local growers, we not only offer superior products but also contribute to the vitality of regional agriculture," adds Czajkowski. "This partnership reflects our ongoing mission to deliver exceptional organic produce while fostering meaningful connections within the farming industry."
Morning Kiss Organic will supply organic melons through December, employing just-in-time inventory management to minimize product spoilage. Upon request, melons can be securely banded with an organic label to guarantee their organic status at checkout.
For more melon updates, you know where to find us.
