Naturipe Farms Announces Peak Organic Cranberry Supply for Holidays
- by Jessica Donnel
SALINAS, CA - With the holidays coming up, all industry eyes are on those produce items that traditionally grace tables on some of our most important meals of the year. Cranberries are not the least of those holiday specialties, and in the spirit of the holidays, Naturipe Farms is happy to announce its organic supply will be at its peak out of Wisconsin from now through the third week of December.
“Harvest is about 70 percent complete on organic cranberries, and outside of a cold snap a few weeks ago, the weather has been perfect,” said Brian Vertrees, Director of Business Development. “The cooler temperatures have brought on great color this year, and we are really excited about the quality available for the Thanksgiving shipping period.”
With organic demand and purchasing on the rise, Naturipe has significantly increased production over the years, according to a press release. Vertrees noted: “Volumes are up from last year, offering retailers many opportunities to promote organic cranberries and surpass 2017 sales.”
To make the most out of this increase of promotable supply, Naturipe advised that retailers plan accordingly and offer both organic and conventional displays to its customers. And to help with those displays and increase cranberry consumption, Naturipe’s is offering a 24x12oz bag option.
Now doesn’t that get you in the holiday spirit!