Ocean Spray® Launches New PACt™ Cranberry Extract Water

Thu. December 4th, 2014 - by Andrew McDaniel

LAKEVILLE-MIDDLEBORO, MA – Ocean Spray® is kicking off its next generation of cranberry products with PACt™ cranberry extract water.

“With the launch of PACt™ cranberry extract water, we’ve created an even better water that harnesses the unique power of the cranberry through a breakthrough cranberry extract innovation, 10 years in the making. PACt™ water contains the cleansing and purifying benefits of the cranberry without all the sugar and calories,” said Ken Romanzi, Chief Operation Officer of Global Brands at Ocean Spray.

According to a press release, PACt™ cranberry extract water contains 80 milligrams of PACs, or proanthocyanidins, in every 16-ounce, single serve bottle.  The release goes on to say that PACs are natural elements found in cranberries that contain unique A-type PACs, which help to cleanse and purify the body by allowing certain harmful bacteria to be flushed away naturally.

“We found a way to concentrate the unique health-promoting elements found deep inside the cranberry through the development of a cranberry extract made with a patented process,” said Christina Khoo, PhD, Director of Research Sciences, Ocean Spray.

This new product is made with seven ingredients: purified water, 80 milligrams of unique cranberry PACs, agave nectar, stevia, monkfruit extract, natural fruit flavors and sea salt.  It contains 10 calories per serving.

PACt™ cranberry extract water is available in California, Nevada and online currently and will be available nationwide starting in 2015.  It comes in four flavors: Cranberry Pomegranate, Cranberry Raspberry, Cranberry Blood Orange and Cranberry Mango-Passion Fruit.

Ocean Spray®