ORLANDO, FL - Produce for Kids has introduced its latest project, The Healthy Family Project by Produce for Kids podcast, which hopes to reach out to families in new, informative ways. Launching early June, the podcast will feature content ranging from healthy eating, physical activity and mental health, as well as expert knowledge from Produce for Kids’ blog contributors.
“With more than 300 blog posts on produceforkids.com and a panel of 12 dedicated expert blog contributors, it only made sense to take this content and bring it to life in audio form,” said Amanda Keefer, Director of Marketing Communications. “Our audience is evolving, and we intend to do the same, providing them with the information they need in the way they are choosing to receive it.”
According to the Nielsen Q3 2017 study, 50 percent of U.S. homes listen to podcasts. That’s more than 60 million homes! Half consider themselves fans of at least one podcast, and nearly a quarter call themselves “avid” podcast fans. Due to these promising numbers, Produce for Kids said in a press release that the podcast is just one part of Produce for Kids' concentrated effort to grow its digital marketing efforts.