ORLANDO, FL – Produce for Kids® is calling on pledges from parents for its Power Your Lunchbox Pledge drive in order to encourage families to pack healthier lunches for the coming back-to-school season. From August 11th to September 15th, parents can log onto the promotion's website, to make their family's pledge as well as to check out some great meal ideas, preparation tips, and coupons from participating retailers and growers.
“With so much in the news today about what kids are eating during lunch at school, we’re excited to be partnering with other like-minded companies to encourage parents to pack healthier lunchboxes this school year,” said Trish James, Vice President, Produce for Kids. “In addition, we’re able to raise funds to educate kids in the classroom about making healthier food choices and the importance of nutrition and exercise.”
Those funds come in the form of 25 cent donations to the charity DonorsChoose.org for every person who submits a pledge during the course of the promotion. In addition Define Bottle, one of Produce For Kid's partners in this process, will be donating 20% of each sale they make during the promotion window. According to a press release, AMC Direct South African Summer Citrus, GROW by Organics Unlimited, Laptop Lunches® Bento-ware and Pero Family Farms® are also supporting Produce for Kids in this effort.
Produce for Kids will also be working with schools to upload health and nutrition-based classroom projects for students to work on and learn from.
For those wanting to get more involved, Produce for Kids will be using the #PowerYourLunchbox hashtag to allow parents to show off their lunchbox creations online, all the while entering into weekly contests. According to a press release, prizes include bento boxes, fruit-infusing water bottles, grocery store gift cards and much more. Finally on August 20th at 9pm, Produce for Kids will be hosting a Twitter Party and giveaway day, giving participants even more opportunities to hit it big.
