SOUTH AFRICA - After a busy week of networking and events in Orlando, Summer Citrus from South Africa is celebrating the partners who keep the business moving. Here is the full report from CEO Suhanra Conradie on the 2026 season and post-show takeaways:
The Global Produce & Floral Show in Orlando was vibrant as usual and is always an excellent opportunity to have face time with key players throughout the supply chain, as well as presenting unique opportunities to network with new connections.
Summer Citrus from South Africa has been a sponsor of IFPA’s Women’s Fresh Perspectives Breakfast for almost a decade, and all our partners recognize our participation. The guest speaker at this event, Jade Simmons, was indeed refreshing and had a unique story of thinking creatively and pushing through boundaries to keep on innovating! This is so relevant to the fresh produce industry, because if you do not continue to think outside of the box and innovate, you will fall behind in this fast-paced and challenging industry.
It was good to connect with all our importers to discuss the 2026 season and look ahead to next year’s crop.
It is no secret that our program started off well with demand at the expected volumes until early August and into September, when these 2 months showed slower movement than we’ve seen in past seasons. October has picked back up, and we are now the at pace that we want to be. In terms of supply, we have the last Midknights and Star Ruby still available.
Thank you to the IFPA team for hosting another excellent Global Show, where key voices were able to address our industry’s challenges and work through possible solutions. The networking events, of course, set the stage for additional business opportunities as well.
We are still a traditional industry, where relationships go a very long way!
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Summer Citrus from South Africa
Summer Citrus from South Africa represents a group of 230 South African citrus growers who consolidate their logistics,…
