Tanimura & Antle: Artisan Lettuce Evolves at Southern Exposure 2011


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Tue. January 3rd, 2012

Mike Antle, Operations Officer and Executive Vice President at Tanimura & Antle, joined us at this year's Southern Exposure to dish the latest news on his company's popular Artisan Lettuce. After launching last year's very successful Season's Giving promotion, Tanimura & Antle is coming out swinging this spring with the "Get In Shape" product promotion. Mr. Antle stated that "sales are up, and we've doubled our production since fall 2010; we expect a similar 30% increase" as the company heads into summer with their "Celebrate Summer" promotion. He also gave us a preview of the newest member of the Artisan family: Artisan Romaine will debut officially at this year's Fresh Summit 2011 in Atlanta. Although the Artisan Romaine is available to the foodservice sector now, the retail version will hit the stores next fall.<hr class="legacyRuler"><hr class="invisible minimal-padding">