Taylor Farms Rolls Out New Celery Bites; Brian Riordan Shares


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Fri. September 15th, 2023 - by Chandler James

SALINAS, CA - Anything bite-sized has my ticket. So you can bet your bottom dollar I have my eye on the newest Taylor Farms product. The supplier recently launched its new Celery Bites, featuring a 1½" cut to provide smaller pieces for snacking, juicing, and smoothies.

Brian Riordan, Vegetable Director, Taylor Farms“Valued Added Celery is growing 10 percent (source: IRI 26 weeks ending 8-13-23),” said Brian Riordan, Vegetable Director at Taylor Farms. “We’re excited to add this offering for our customers, and we have learned that consumers love bite-sized pieces so they can avoid double-dipping and easily portion their juices.”

The new Taylor Farms Celery Bites are available nationally and come in two sizes: 8 oz and 20 oz, a press release from the company noted. In a category that is ripe with opportunity, this new product is poised to meet a wide array of shopper demands in the produce aisle.

Taylor Farms recently launched its new Celery Bites, featuring a 1½" cut to provide smaller pieces for snacking, juicing, and smoothies

“Taylor Farms Celery Bites are perfect for snacks and vegetable platters throughout the fall and holiday gatherings,” said Riordan.

I wouldn’t be surprised if you are dialing up Taylor Farms as we speak!

Taylor Farms