Titan Farms Hires Daryl Johnston as Vice President of Sales and Marketing
- by Jordan Okumura
RIDGE SPRING, SC – Titan Farms is moving its sales in-house with the hiring of Daryl Johnston as its new Vice President of Sales and Marketing, effective January 5, 2015.
“I look forward to bringing my expertise to the team at Titan Farms,” said Daryl. “They are a well-respected company in the industry and I know that together we will reach the next level of excellence.”
According to a press release, the new sales team will operate under the name ‘Titan Farms Sales.’
“For some time, the management team at Titan Farms has been working toward becoming a fully vertically integrated company that will handle all aspects of our business in-house, from farming to packing to sales,” said Chalmers Carr, President of Titan Farms. “Fulfilling this sales and marketing position will allow us to be closer to our customers.”
In this new role, Daryl will oversee the management of the sales department as well as business development while forming and managing the annual marketing strategy.
“Daryl embodies the qualities we were seeking that are consistent with our premium quality reputation. We are excited to provide a higher level of service to our customers with him on our team,” said Carr.
Daryl will also develop and maintain seasonal retail programs and existing relationships while acquiring new accounts through the year.
Most recently, Daryl served as Vice President of Sales and Marketing at Southern Specialties in Pompano Beach, Florida. While there, he reorganized and directed its sales team and established new processes and controls for procurement and sales development. Prior to that, he worked with Dole, B&W Quality Growers and Pure Fresh, LLC.
Congratulations on this new position, Daryl!