Marion Tabard Director of Marketing at Turbana joins AndNowUKnow to discuss the company’s newest product line and initiatives.<hr class="legacyRuler"><hr class="invisible minimal-padding">Turbana is introducing a tropical line offering retailers a one stop shop, meaning that they can have all tropicals delivered on the same truck. Turbana also aids retailers in reaching out to ethnic communities, especially the Hispanic demographic.<hr class="legacyRuler"><hr class="invisible minimal-padding">The company also is introducing a QR code which takes the consumer back to the farm.<hr class="legacyRuler"><hr class="invisible minimal-padding">“Social responsibility is very much at the core of our business. (QR codes) show the consumer when they buy Turbana banana’s they actually make a difference,” concluded Tabard.<hr class="legacyRuler"><hr class="invisible minimal-padding">“It’s a way to thank them for that.”<hr class="legacyRuler"><hr class="invisible minimal-padding">
