WENATCHEE, WA - A strong leader is stepping in to bolster one produce provider’s sales strategies, customer relationships, and more. Dovex Fruit Company recently pulled back the curtain on its latest appointment, naming Bob Haarhues as National Sales Director.
Haarhues brings to Dovex Fruit Company’s leadership team several years of senior sales experience, having served as Vice President of Sales at Dovex’s partner company, Crunch Pak. According to a press release, he also held previous positions with SUPERVALU, in corporate produce for store formats; Amcor Flexibles Europe; Americas Fresh Produce; and Stemilt.
Haarhues lives in Arizona and will work out of the Dovex Marketing Company’s—a subsidiary of Dovex Fruit Company—corporate headquarters in Wenatchee, Washington.
“We are at a critical growth juncture and it’s important that we have experienced senior executives managing customer relationships,” said Mauro Feliza, President of Dovex Fruit Company. “Bob’s experience with our company and the industry overall is vital as we move forward the rest of this year and beyond.”
Congratulations to Dovex Fruit Company on its newest Director, and to Bob Haarhues on this integral new role!
