Fox Packaging™ Launches Display-Ready Packaging Resource
- by Kayla Webb
MCALLEN, TX - With nearly fifty years under its belt supplying flexible packaging solutions to the produce industry, Fox Packaging™ is compiling the knowledge it has picked up along the way in its Display-Ready Packaging eBook. A downloadable resource available now, the Display-Ready Packaging eBook gives produce brands and retailers tips and tricks on reaching millennial shoppers, trends in flexible packaging, and the results that display-ready packaging can generate.
“With our knowledge from serving the fresh produce industry in the packaging space for nearly 50 years, we saw the need to share what we’ve learned from creating display-ready packaging,” said Aaron Fox, President of sister company Fox Solutions. “We hope to nurture our existing customers and inspire new customers to think about their packaging as a differentiator and challenge them to think outside the box.”
Despite the rise in online grocery shopping, according to a company press release, Fox Packaging sees opportunities for fresh produce brands to create engaging and enticing in-store experiences with consumers in mind. As a result, Fox Packaging is providing produce suppliers solutions on how to remain relevant at retail and how to stay up-to-date on the latest food trends.
Walking readers through the process of planning, collaborating, and the need for attention to detail at every step of the way, Fox Packaging offers a checklist in the eBook in order to provide the best practices regarding display-ready packaging.
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