FPAA Annual Produce Convention Starting with Newly Scheduled Bonus Learning Lunch
- by Jordan Okumura
NOGALES, AZ – The organizers of the Fresh Produce Association of the Americas’ (FPAA) annual Produce Convention have announced a bonus luncheon and learning event for FPAA members and Convention attendees.
According to a press release, the “Moving Social Responsibility Forward – Lessons from Mexico” panel will start at 12:00 pm at the Tubac Golf Resort on Thursday, October 30.
“We are really excited about this year’s event, and the fact that we have a very informative afternoon of educational sessions for attendees. In addition to our timely and very important panel of social responsibility, we are fortunate to have Bruce McEvoy of Seald Sweet, and former Arizona Congressman Jim Kolbe to round out the educational component,” says FPAA President, Lance Jungmeyer.
Here is the full line-up of the educational sessions:
12:00-1:30 pm (lunch included)
Moving Social Responsibility Forward - Lessons from Mexico
This first-of-its-kind bonus learning lunch will feature industry representatives who will share personal corporate social responsibility stories and provide insight into the role corporate social responsibility can play in creating a positive brand for Mexico’s fresh fruit and vegetable growers and distributors.
Moderator: Lance Jungmeyer, President, Fresh Produce Association of the Americas
Panelists: Alicia Martin, Wilson Produce; Juan Laborin, Hermosillo Grape Growers Association (AALPUM), and Representatives from Mexico Calidad Suprema.
Building a Global Produce Empire
During his tenure as President and CEO of Seald Sweet, Bruce McEvoy helped transform the citrus cooperative into a global entity, with a series of deals culminating in a merger with Belgium-based UNIVEG Group, resulting in a company with approximately $4 billion in annual sales today. McEvoy, now Director of Global Affairs for Seald Sweet / UNIVEG, will focus on market access issues that are a critical component in global sourcing. In turn, this experience will offer some simple steps to help you build your own global sourcing strategy.
How does Arizona Succeed in the Future with Trade and Mexico
Jim Kolbe, Senior Transatlantic Fellow for the German Marshall Fund and former Arizona Congressman, will reflect on his time in Washington, D.C., and present his vision for how Arizona will succeed in the future with trade and Mexico.
The FPAA Convention will be held at the Tubac Golf Resort & Spa, located a few miles north of Nogales. Companies can still register here.