Fresh Cravings® Expands Footprint to Publix; Jay Whitney Discusses
PHOENIX, AZ - Hummus and veggies are a match made in heaven, and pairing the two together in-store can make for a boost in dollars for each. I have a feeling Publix will soon see this pair popping up across the grocery store, as the retailer is expanding its selection with the addition of Fresh Cravings® hummus. The Classic, Roasted Red Pepper, and Honey Jalapeño flavors can now be found at Publix stores across Florida, Georgia, Alabama, Tennessee, South Carolina, North Carolina, and Virginia.
“This is great news for hummus lovers and healthy snackers in the Southeast as we celebrate the expansion of Fresh Cravings’ offerings into additional markets,” said Jay Whitney, Chief Marketing Officer of FoodStory Brands, the parent company of Fresh Cravings. “Our goal as a company is to bring elevated snacking experiences to shoppers across the country, and each expansion enables us to bring more flavorful, healthy snacking options made with premium ingredients to gatherings across America.”
According to a press release, Fresh Cravings is one of America’s fastest growing hummus brands, boasting double-blind taste test victories against national category leaders. Made with Chilean Extra Virgin Olive Oil and a short list of high-quality ingredients, the Fresh Cravings products feature an elevated recipe offering a smooth and creamy texture with a savory taste.
The supplier’s 10 oz tubs are made with industry-leading recyclable packaging and a sleek windowed lid to show off tasty mix-ins, like the zesty roasted red bell pepper or spicy jalapeño seasoning.
Sounds like a delicious partnership to me! For more fresh-focused news, keep coming back to ANUK.