PHEONIX, AZ - As consumers are ramping up to host family gatherings galore this holiday season, Fresh Cravings® has announced two pivotal retail expansions that will make setting up appetizers a breeze. The company revealed that it has debuted its lineup of innovative hummus dips at Walmart stores, along with growing its footprint in Kroger and its banners with the addition of its Pico de Gallo Salsa.
“We are obsessed with extraordinary recipes that overwhelm the taste buds, and this is why we’re so excited to offer our line of Fresh Cravings Hummus to even more consumers,” said Jay Whitney, Chief Marketing Officer of FoodStory Brands, the parent company of the Fresh Cravings brand. “Beyond the exceptional product architecture, we are especially proud that our hummus is packaged in industry-leading 100 percent recyclable packaging.”
Now available in the deli section at select Walmart stores, Fresh Cravings’ hummus comes in Classic, Roasted Red Pepper, and Roasted Garlic varieties. According to a press release, the Roasted Garlic Hummus will also be joining the other two flavors at Kroger and its banners across the United States.
Fresh Cravings’ hummus is made with Chilean extra virgin olive oil and boasts a creamy, savory taste. The company’s 10 oz tubs are made with 100 percent recyclable packaging and a windowed lid to showcase mix-ins like roasted garlic and roasted red bell pepper. Among the short, but high-quality, list of ingredients are chickpeas and tahini as well as other crave-able flavors.
Joining Fresh Cravings’ hummus lineup at Kroger and its banner stores is the brand’s Pico de Gallo, which will have a reserved space in the grocer’s produce departments. Available in 14 oz tubs, the salsa blends fresh-cut Roma tomatoes, crisp vegetables, and flavorful spices to create the ultimate dip for the holiday table.
With 10,000 retail locations under its belt, how will Fresh Cravings strengthen its distribution next? AndNowUKnow will share the answers as they become available.
