Fresh Origins Expands Reach With New Items; Aaron Horwitz Discusses


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Wed. January 24th, 2024 - by Melissa De Leon Chavez

SAN MARCOS, CA - Two brand-new items have joined the Fresh Origins portfolio just in time for upcoming love fest menus and dishes. Welcoming Petite® Burgundy Eclipse™ and Micro Spinach Lilac™ to its offerings, the team took the time to share with me why the stars aligned for the move.

Aaron Horwitz, Senior Marketing Manager, Fresh Origins

“Petite Burgundy Eclipse and Micro Spinach Lilac are being brought into our portfolio specifically with the Valentine's and Mother’s Day holidays in mind,” Aaron Horwitz, Senior Marketing Manager, said. “Their stunning looks are perfect to use as low-prep, high-ROI ingredients that can elevate menus. They both lend a romantic, loving touch to menus preparing for the upcoming holiday season.”

Currently ready to order for all major broadline foodservice and independent produce distributors nationwide, each of the greens has a signature blush to it that will pop on the plate and any photos consumers wish to snap.

Petite® Burgundy Eclipse™ offers broad green leaves with maroon to burgundy to help chefs elevate soups, egg dishes, and more

“Chefs trust us to create new and unique items to help set them apart from competitors, especially during any holiday season. While we already offer over 400 items in our current catalog, we love to bring new and exciting items to our partners so they’re able to really differentiate their menus,” Aaron explained.

More about each of these two new standouts can be found here, while Aaron shared customers interested in purchasing are encouraged to talk to their local broadline foodservice distributor or independent produce distributor and request to place an order.

Micro Spinach Lilac™ offers a bright pink to dark green leaf that can elevate any spinach option

Maybe it's the burgundy blossom of the Petite Burgundy Eclipse, or the sweet touch of pink blooming from the Micro Spinach Lilac, but I am certainly feeling ready for the upcoming vibrance of the adoring season ahead!