REEDLEY, CA - Get ready to add a pop of bold color to your produce floor! Organic and conventional citrus will infuse brightness on even the gloomiest days this winter, because bringing some sunshine to your customers’ carts this domestic season is Fruit World’s citrus.
“My family’s heirloom Washington Navel ranch, which has been in our family for three generations, is now certified organic after three years of conversion. We are excited to bring these super sweet oranges to retailers seeking organic citrus,” said Bianca Kaprielian, Founder and Chief Executive Officer. “On top of the heirloom Washingtons, we also have high-brix Fisher and Atwood Navels that are sure to be a crowd pleaser and boost repeat sales.”
Known for unbeatable flavor and bold packaging, Fruit World’s citrus lineup includes organic and conventional Mandarins, organic Navel, Cara Cara, and Blood oranges, lemons, grapefruit, and Minneolas. Fruit World's organic lemons, sweet limes, grapefruit, and Navel oranges—including newly certified organic Washington Navels—are ready to outshine the season’s gray skies with a big, bright dose of California sunshine.
This season, Fruit World is also introducing new specialty items, including organic Mandarinquats, Limequats, and Buddha’s Hand citron.
“At our core, we understand the importance of keeping family farms thriving for future generations,” added Kaprielian. “That’s why we work so hard to care for our grower partners and keep our land healthy. We’re proud of our EFI certification because it reflects the commitment and care we take in our business.”
Fruit World’s winter citrus program offers a wide range of organic and conventional varieties shipping throughout the season. Organic lemons and sweet limes are available now, with organic grapefruit, Navel oranges, and Mandarins starting in mid-November. Minneolas and Buddha’s Hand will follow in early December, while specialty varieties like Cara Caras, Blood oranges, Mandarinquats, and Limequats will round out the season from January through March, a press release explained.
Load up your shelves with these standout selections through spring!