Go for the Gold! Honeybear Brands Challenges Retailers to a Winner-Take-All Display Contest, Just in Time for the Winter Olympics; Chuck Sinks Comments


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Wed. January 14th, 2026 - by ANUK Staff

ELGIN, MN - As Team U.S.A prepares to win big at the Winter Olympics in Italy, Honeybear Brands® throws down its own challenge this February. The leading grower, marketer, and developer of premium conventional and organic apples, pears, and cherries invites produce teams at retailers across the country to create an award-winning, gold-medal-worthy apple display.

Chuck Sinks, President of Sales and Marketing, Honeybear® Brands
Chuck Sinks, President of Sales and Marketing, Honeybear Brands®

“We’re challenging our retail customers to build creative, Olympic-themed apple displays that incorporate our Honeybear gold boxes or branding, engage with shoppers, and move apples this February. We want teams to pull out all the stops and go for the gold!” said Chuck Sinks, president of sales and marketing for Honeybear Brands, in the recent release.

Honeybear will award a single lucky winner a $1,000 airline gift card, to be used at the winner’s discretion.

Honeybear Brands® invites produce teams at retailers across the country to create an award-winning, gold-medal-worthy apple display
Honeybear Brands® invites produce teams at retailers across the country to create an award-winning, gold-medal-worthy apple display

To enter, simply snap a photo of the apple display and submit the photo to [email protected] by February 28. Include the store name, address and contact information. Honeybear will notify the winner by March 5. Reach out to your Honeybear representative with questions at [email protected]


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