<p><img class="small-cropped-image" src="https://cdn.andnowuknow.com/legacySmallCroppedImages/harris_kroger_lower_price_campaign_apr_2014.png" alt="cropped_Image_042414" />Harris Teeter is introducing its <b>New Lower Price campaign</b> to its shoppers in North Carolina, according to a press release.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">The price reductions are marked with <b>green tags</b> on shelves in many stores, and include <b>grocery, organic, and perishable items</b>. The price cuts were made possible from <b>"better efficiencies"</b> following the company's recent <b>acquisition by Kroger</b>, according to Herald Online.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">"Over the years, <b>our customers have asked us to lower our prices</b>, and we've listened by introducing various pricing and promotional strategies which drive value to them," said Catherine Becker, Communication Manager for Harris Teeter. "This new program is the big change our shoppers have been asking for. Through our recent merger, we have achieved better efficiencies and have chosen to re-invest those savings into, among other things, lower prices for our customers."<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">Harris Teeter has been serving North Carolina since 1936 and is proud today to introduce its New Lower Price campaign to shoppers in the greater Charlotte area, Asheville and Hendersonville. This program will <b>reduce prices on thousands of products</b> sold in Harris Teeter locations.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">"This is an exciting time for our company," said Becker. "We’re pleased to continue to strengthen our relationship with our shoppers through this New Lower Price program, and we look forward to introducing it in additional markets, as well."<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">All of Harris Teeter's other promos including VIC, e-VIC, Super Double Coupons and double manufacturer's coupons will not be affected by the New Lower Price campaign.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://www.harristeeter.com/" target="_new"> Harris Teeter </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding">
