Mission Produce to Highlight Value of Avocados and Mangos at IFPA’s Foodservice Conference; Galen Johnson Details


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Wed. July 26th, 2023 - by Melissa De Leon Chavez

OXNARD, CA - Mission Produce will be hitting International Fresh Produce Association’s (IFPA) upcoming Foodservice Conference with aplomb. The company will be highlighting the value of avocados and mangos and the Art of Ripening fruit to its foodservice partners in the dynamic service industry.

Galen Johnson, Senior Director of Sales, Food Service and Wholesale, Mission Produce“It’s an exciting time for avocados in foodservice—our Avocado Intel shows that consumers are looking for more avocado options on menus, and they’re willing to pay more for them!” said Galen Johnson, Senior Director of Sales, Food Service and Wholesale. “Both avocados and mangos are superfoods with a wide range of health benefits that appeal to health-conscious diners, so incorporating them on your menus can be a profitable way to enhance the dining experience.”

Attendees of the Monterey, California, show, will also get to sample the company’s Peruvian avocados in chunky guacamole and avocado brownies and experience for themselves the quality, versatility, and flavor of the advantageous, high-quality supply.

Mission Produce will be highlighting the value of avocados and mangos and the Art of Ripening fruit to its foodservice partners

As noted in the release, Mission Produce uses the Art of Ripening to expertly ripen avocados and mangos to the right stage for the recipe. Mission creates customer-tailored ripening programs, offering world-class service and order flexibility, including deliveries seven days a week, accommodation for last-minute order changes, and multi-stage shipments.

“We’re committed to getting the ripeness right,” added Johnson. “Whether your menu calls for avocados to slice and dice, or mash and smash, we’ve got you covered with high-quality, presentation-ready fruit.”

Mission creates customer-tailored ripening programs, offering world-class service and order flexibility for its partners

Mission is vertically integrated in Peru, with nearly 10,000 acres of avocados and mangos. By owning the fruit, noted the release, Mission can provide enhanced product reliability and quality oversight from field to fork. In addition, Mission's Peruvian program brings added convenience to the customer—by setting their summer season with Mission, customers can count on set pricing and scheduling.

Stop by booth #410 in the Serra Ballroom to learn more about the company’s ripening program—and try out some guac and brownies!

AndNowUKnow will see you at IFPA’s Foodservice Conference as we continue to bring more insights in the lead-up to the show.

Mission Produce