KINGSVILLE, ON - After success at last year’s PMA Fresh Summit and Canadian Produce Marketing Association’s Convention & Trade Show, Mucci Farms announced full scale production of the Award-Winning Veggies To GoTM ‘on-the-go snacks for kids.’
“After several months of market research, in-store demos, as well as engaging with current and potential retail partners to develop the innovative EZ Snap packaging, we are ready for full production,” said Danny Mucci, Vice President of Sales and Marketing. “We are confident that Veggies To Go will have a big impact on our industry as the snacking category continues to make big gains in the marketplace.”
Veggies To Go is a 9-ounce pack divided into 3-ounce compartments with “EZ Snap” packaging, allowing each compartment to be “snapped” off. This package is a mix of Mucci Farms Sun DropsTM or Sun BlissTM Grape Tomatoes, CuteCumbersTM and Sweet To The PointTM pointed mini peppers. A club pack version is also available as a 3-tier 27-ounce package.
“Not only is this a convenient package for the consumer, it’s also fully customizable for our retail partners based on their target demographics,” explains Joe Spano, Vice President of Sales and Marketing. “We’ve got 4 great commodities, and our retail partners have the option to choose any combination of them to create their own version of the Veggies To Go package.”
Mucci Farms Veggies To Go was a finalist for a PMA Impact Award at the Produce Marketing Association’s Fresh Summit Conference & Expo in 2016. In addition, Veggies to Go won the “Freggie Approved” Award at the Canadian Produce Marketing Association’s Convention & Trade Show recognizing the best kid-centric product and package. This year, Mucci Farms is looking forward to working with their “Partners in Produce” to make Veggies To Go a household name across North America.
The Mucci Team will be handing out free samples of Veggies To Go at the PMA’s Fresh Summit Convention & Expo in New Orleans at the Registration Desk and the 5K Race for Talent. Committed to promoting healthy eating and a healthy lifestyle, Mucci Farms is giving attendees a chance to win a Fit Bit Charge 2! The ANUK team will definitely be stopping by booth #5229 for details, so see you there!
