Produce for Kids Announces 2nd Annual Power Your Lunchbox Campaign


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Fri. July 31st, 2015 - by Christofer Oberst

ORLANDO, FL - Produce for Kids’ Power Your Lunchbox Pledge™  is helping to kick off the new school year with new resources to help families and elementary school teachers encourage produce consumption among children.

Products from partner companies, including GROW Bananas, Marie’s® Dressings, Crispy Green®, and Pero Family Farms® with additional support provided by Bentology™, will be featured in registered dietitian-approved lunchbox recipe ideas on the Power Your Lunchbox website. These recipes will be promoted regularly throughout the program to more than 80,000 Produce for Kids social media fans and followers.

Trish James, Vice President, Produce for KidsTrish James, Vice President of Produce for Kids, said that the organization was excited to reach and offer resources to even more families and classrooms across the nation through the Power Your Lunchbox Pledge. “It is so important that a child’s lunchbox is not only packed with food they will eat, but also provides them with the nutrients and energy they need to get through the school day. The Power Your Lunchbox Pledge was designed to help families tackle this universal challenge.”

 

The Power Your Lunchbox Pledge™ website offers tools and tips for families and classrooms on eating healthier lunches, after-school snacks, and weekday winners with recipes inspired by Eric Carle’s popular literary characters including The Very Hungry Caterpillar™, Brown Bear, The Very Grouchy Ladybug and The Very Busy Spider, according to a press release. The website now also features a complete teacher resource page for teachers in grades K-5 that provides free nutrition-focused downloadable lesson plans, certificates for students, take home materials for families, and the ability to take the pledge as a classroom.

 

For every online pledge, lunchbox-friendly companies supporting Power Your Lunchbox Pledge will make a collective $1 donation to Feeding America® children’s programs such as Kids Café, Backpack program, and Child Hunger Corps.

In 2014, the campaign raised more than $5,000 for kids’ health and wellness programs across the country.

Produce for Kids Power Your Lunchbox