WASHINGTON, DC - On the heels of Big Day of Giving, The Produce Moms™ (TPM) joined forces with #GiveHealthy™ to sponsor a #GiveHealthy drive. This drive was launched at Partnership for a Healthier America’s (PHA) Innovating a Healthier Future Summit, held May 2-4 in Washington DC. All donations will benefit Brighter Bites, and all attendees were encouraged to donate to the campaign by texting GIVEHEALTHY to 554-98.
“We love how the #GiveHealthy movement has redefined the traditional canned food drive into one where people can donate fresh fruits and vegetables and healthy food to food banks,” said Lori Taylor, Founder of TPM, in a press release. “It’s a perfect pairing for us to designate Brighter Bites as the beneficiary of TPM’s #GiveHealthy drive since Brighter Bites is also on the forefront of redefining how food is donated and distributed in our communities.”
Partnering with like-minded organizations, TPM hopes to increase the consumption of fresh fruits and veggies. TPM noted that Brighter Bites and #GiveHealthy’s strong presence at the summit provided the perfect platform for TPM’s #GiveHealthy drive launch.
“There truly is strength in numbers and an integrated campaign like the one we are launching with #GiveHealthy and Brighter Bites amplifies the goal of all three of our organizations,” Lori explained.
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