<p><strong>Scottsdale, AZ</strong><img src="https://cdn.andnowuknow.com/legacyWriterImages/pura-website.jpg" alt="Pura Vida Images" /></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Pura Vida Farms, has announced the launch of its newly designed website. The site is designed to reflect the Pura Vida customer-centric culture and features high-resolution photography of Pura Vida fields and products. Visitors are also able to catch a glimpse into the faces behind their Pura Vida name.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>“We’re committed to providing the finest fresh fruit products possible with a consistent supply, so we wanted a website that showcases our standards,” stated Chris Elsie, partner at Pura Vida Farms. “The website demonstrates all the things we’ve built our name on, including our dedication to exceeding our customers’ expectations. After browsing through the site, we hope our visitors are able to see the Pura Vida difference.”</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>The site features details on the growing regions and availability of their pineapple, cantaloupe, honeydew, watermelon and mixed melon products. Visitors can also learn about the company’s promise to its customers and view a list of team members in every region.<img src="https://cdn.andnowuknow.com/legacyWriterImages/pura-vida-team.jpg" alt="Pura Vida Website Images" /></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Pura Vida currently grows its entire pineapple crop exclusively in Costa Rica, allowing for fresh, ripe pineapples 365 days a year. Cantaloupes, honeydew and specialty melons are grown primarily in California, but the company is currently expanding its farming and growing operations to the East Coast where watermelons are currently grown.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>“With our East Coast expansion, we hope to grow the Pura Vida name to become one of the leading produce companies in the United States within the next several years,” stated Elsie.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://www.pvfarms.com" target="_new"> Pura Vida Farms </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">