LEAMINGTON, ON – Pure Hothouse Foods is expanding its operations with a new 25-acre greenhouse nearby the company headquarters in Leamington, Ontario.
Planting is expected to occur in early 2016.
The growing demand for Pure Flavor® products necessitated the expansion, company President Jamie Moracci said in a press release. He alluded that there’s still more exciting news to come.
“It’s been an exciting year for our team with our new greenhouse ready for planting early next year, and some other exciting projects on the horizon,” he said.
Pure Flavor’s brand revitalization project, unveiled last month at the PMA Fresh Summit expo in Atlanta, GA, will accompany the expansion.
“We had a very successful weekend at the PMA and we are very excited to share our new branding initiatives,” said CMO Matt Mastronardi. “It is very important to us to build a brand that will continue to support our growth.”
As the company continues to invest in innovation with the newest technologies, stay tuned to AndNowUKnow as we continue to follow the development of this expansion.
