MCFARLAND, CA - A new member has joined the Sunview family of companies—industry veteran Mitchell Wetzel will now take on the role of Vice-President of Sales at Sunview Marketing International. Sunview Vineyards of California, Inc. announced his appointment was effective as of Tuesday, January 16.
"Sunview has always been known for the highest quality conventional and organic grapes and raisins and I am excited to join their team,” shared Mitchell when ANUK asked him to express his excitement. “They not only have an amazing customer focus to the business, but also a respect for the land they have been farming for the past three generations. As a testament to that commitment, Sunview's Stella Bella® and Gem® grape programs have had tremendous success in recent years. We are looking forward to many great seasons ahead."
Mitch’s background in agricultural sales management and fresh produce is vast. According to a press release, the veteran has served for 16 years as General Manager for Alliance International, as well as time in roles at BuyProduce.com, Periccone Citrus, and Sunworld International.
In joining Sunview, Mitch will become part of more than sixty years of history. The roots of the Sunview brand run deep, with the family both living and farmed in the Central Valley of California for over 3 generations.