What's in Store - Mann Packing New Trays


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Tue. February 26th, 2013

Welcome to What's In Store. Mann Packing Company has tossed the black tray and emerged with a newly designed vegetable platter that promotes sustainability and enhanced visibility by removing the familiar black plastic portion of the package. The new look provides a sleeker design with fresh graphics and an easy peel tab. Veggie lovers can see 50 percent more of the product with the recent redesign, an important detail for produce marketing. Mann Packing offers18oz and 40oz Veggie Platters that include Baby Carrots, Sugar Snap Peas, Broccoli Florets, Celery, Grape Tomatoes & Ranch Dip. The company also offers a 36oz item that showcases Beef Sausage Bites, Cheddar Cheese Cubes, Baby Carrots, Celery, Broccoli Florets & Ranch Dip. These new lidless trays are the perfect item for that grab and go consumer, party planner or dinner host. <hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">The company decided to redesign the platters after conducting research into what consumers want in fresh item packaging. 92 percent of consumers said they did not use the black trays for serving as intended. The same 92 percent, when told about the positive impact removing the trays would have on the environment, noted that they would be happy without the black trays. The new tray has 38 percent less packaging than Mann's previous tray and up to 50 percent less packaging than other trays on the market. The versatility of these new innovative items in both content, appearance and structure make it the ideal candidate to take center stage in produce departments. Thank you for joining us for this episode of What's In Store. <hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">