Ippolito International Heads to IFPA Global Show With Its Broadest Product Mix Yet; Lara Grossman Comments

SALINAS, CA - A company that pivots quickly, adapts to customer needs, backs its decisions with years of industry experience, and has a product mix that serves vegetable lovers everywhere is always on my list. Ippolito International hits these high marks and more, with an emphasis on the unique advantages it offers retail and foodservice customers as we head into the IFPA Global Produce & Floral Show.

“Our core message for GPFS 2026 is that we offer more products than ever,” Lara Grossman, Director of Marketing, shares with me. “Not only does Ippolito have a full offering of wet vegetable commodities, but our value-added product line includes expanded cut vegetable selections as well as salad classics and blends.”

The vertically integrated, family-owned produce destination has been hard at work this year, speaking with customers across the country, who continue to identify Ippolito’s ability to scale and service a diverse customer group.

“We’re able to make decisions quickly because we are family-owned, with boots on the ground that manage the production and processing at a very intimate level, thus putting a keen eye on quality at all times. Our customers tell us that they appreciate this commitment to quality and service,” Lara explains.

Ippolito’s programs include consolidation, which speaks to the ongoing challenges with logistics and fuel costs. Pair that with a product line covering customers’ wet vegetable needs alongside a full value-added offering, and the one-stop appeal comes into focus.

“We truly are a full-service supplier,” Lara reflects. “Come meet our talented and experienced sales team at the show. We are ready to meet customers, share products, and discuss how we can grow your business together.”

To add a little (or rather, a lot) of flavor to the company’s blueprint, Ippolito will have Executive Chef Travis Peters showcase two of its most popular items.

Visit booth #2171 at the IFPA GPFS October 14–16! We will see you all there!