WATSONVILLE, CA - Monterey Mushrooms is flexing its muscles in the Western region of the United States. The supplier has bolstered its sales team with its latest addition, naming Andrea Smith as Director of Sales for the Western Region. Her purview will span from Seattle, Washington, to Phoenix, Arizona, and Denver, Colorado, to Houston, Texas, managing the sales territory supported by Monterey Mushrooms’ California and Texas farms and serving its retail, club, and foodservice customers in those markets.
Smith brings more than 27 years of food sales experience to the role, according to a press release. Most recently, she served three years as a Sales Director for Calavo Growers/Renaissance Food Group. There, she achieved a 17 percent increase in sales from the prior year by implementing new and creative sales strategies with key customers. Prior to Calavo, Smith worked for the Kraft Heinz Company in various sales and management roles.
Based out of California, Smith will target volume growth with key customers and will work with sales managers in the west to drive profits and improve relationships with customers, the press release explained.
She is a graduate of California State University, Chico, with a bachelor of science degree in Business Administration and Management.
“Monterey Mushrooms is very excited to have Andrea join to lead our Western Region Sales Team as they work to service our Western Region customers,” stated Mike O’Brien, Vice President of Sales and Business Development. “Andrea brings a collaborative partnership approach to drive growth for our customers. Her energy and enthusiasm will help develop our teammates and fresh mushroom sales.”
Congratulations to Andrea Smith!